IAA UAE Elects New Board of Directors 2023-2025 Term Nassib Boueri, Chief Executive Officer (MENA), Wunderman Thompson Elected President.


Dubai, UAE: December 2023. The UAE Chapter of the International Advertising Association (IAA) held elections for a new board of directors on Tuesday, 31st October. The recent elections saw members of the industry exercise their right to vote. The newly elected board of directors will steer the UAE chapter of the International Advertising Association for the 2023-2025 term.

The new board’s mission is to support the case for creativity, communication, and advertising in the UAE, helping to expand best practice and in turn effect a positive impact on the UAE industry. Its breadth of membership enables the IAA UAE to speak for the UAE marketing communications industry as a whole.

The board is made up of 17 members with four board elected officer positions.

1. PRESIDENT Nassib Boueri Chief Executive Officer (MENA)
Wunderman Thompson
2. VICE PRESIDENT Douglas Palau Managing Partner
Vitamin C Media
3. TREASURER Marwan Kai CEO
Media International Services Gulf LLC
4. GENERAL SECRETARY Halim Sader Managing Director
DigiNet Arabia - A member of Choueiri Group
5. HONORARY BOARD EXECUTIVE Majed Al Suwaidi Managing Director
Dubai Media City, Dubai Studio City and Dubai Production City
6. BOARD EXECUTIVE Fadi Yaish CEO & CCO
And Us FZ LLC
7. BOARD EXECUTIVE Youssef Gadallah Head of Creative Agency Partnership and Creative Consultancy
TikTok, Bytedance
8. BOARD EXECUTIVE Walid Stephan Head of Agencies- MEN
Google
9. BOARD EXECUTIVE Nathalie Gevresse Chief Executive Officer
Publicis Communications
10. BOARD EXECUTIVE Amer El Hajj CEO
GroupM MENA
11. BOARD EXECUTIVE Jad Rabahi Managing Director
Impact BBDO UAE
12. BOARD EXECUTIVE Jake Thomas Head of UAE
Snapchat
13. BOARD EXECUTIVE Stephen King Senior Lecturer in Media
Middlesex University – Dubai
14. BOARD EXECUTIVE Tony Wazen Chief Executive Officer - MENA
Publicis Media
15. BOARD EXECUTIVE Tarek Miknas Chief Executive Officer
Fortune Promoseven
16. BOARD EXECUTIVE Dany Naaman Chief Executive Officer
Havas Middle East FZ-LLC
17. BOARD EXECUTIVE Houda Tohme Chief Executive Officer
Havas Media Middle East FZ-LLC

Nassib Boueri, Chief Executive Officer (MENA), Wunderman Thompson, elected President of the IAA UAE said: "I am very pleased with the recent board elections and honored to be a part of this distinguished and diverse industry team. The 2023-2025 IAA UAE board will continue to focus on inspiring and empowering talented young professionals within our industry and building stronger collaboration between clients, media, agencies, and government with the aim of advancing standards and growth prospects for the entire industry".

About IAA UAE

Established in 1979, The IAA UAE is proud to be one of the largest IAA chapters in the world, reflecting the dynamic growth of the UAE’s advertising, marketing, and communications industries.

The IAA UAE is a partnership, supported by a broad membership of advertising, media, marketing & related services and media educators.

To build an eco-system that inspires, engages, and nurtures young aspiring talent to assist in the growth of the UAE Advertising Media and Communications industry.

  • Youssef Gadallah:- Head of Creative Agency Partnership and Creative Consultancy TikTok, Bytedance
  • Nathalie Gevresse:- Chief Executive Officer, Publicis Communications
  • Jake Thomas:- Head of UAE, Snapchat
  • Dany Naaman:- Chief Executive Officer, Havas Middle East FZ-LLC
  • Jad Rabahi:- Managing Director, Impact BBDO UAE
  • Houda Tohme:- Chief Executive Officer, Havas Media Middle East FZ-LLC
  • Tarek Miknas:- Chief Executive Officer, Fortune Promoseven
  • Amer El Hajj:- CEO, GroupM MENA
  • Majed Al Suwaidi:- Managing Director, Dubai Media City, Dubai Studio City and Dubai Production City
  • Nassib Boueri:- Chief Executive Officer (MENA), Wunderman Thompson
  • Halim Sader:- Managing Director, DigiNet Arabia - A member of Choueiri Group
  • Douglas Palau:- Managing Partner, Vitamin C Media
  • Walid Stephan:- Head of Agencies- MENA, Google
  • Marwan Kai:- CEO, Media International Services Gulf LLC
  • Fadi Yaish:- CEO & CCO, And Us FZ LLC
  • Tony Wazen:- Chief Executive Officer – MENA, Publicis Media

Priya Azaredo
International Advertising Association
UAE Dubai Media City
Building No 8
Business Centre, Ground Floor.
Unit – E0119 P.O. Box 71104
Dubai, UAE
Telephone +(971) 4 3903232 / Mobile: 055 5680612 Email uaechapter@iaauae.org